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Digital Marketing Manager

Tokyo 23 Wards 外資系企業 ¥7,000,000 - ¥8,000,000 per year Foreign Multinational Work from Home or Hybrid View Job Description
As the Digital Marketing Manager, you will oversee and optimize digital platforms (website, app) to enhance user experience, drive performance, and align with marketing and sales strategies. You will also manage digital content, analyze platform performance, and collaborate with internal and external teams to maximize results.
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  • Lead digital marketing initiatives and shape the user experience
  • Work with a cross-functional team, collaborating with stakeholders

About Our Client

Our client is a globally recognized leader in the consumer goods industry, committed to innovative digital marketing strategies and enhancing consumer engagement. They are looking for a talented Digital Marketing Manager to spearhead their digital initiatives and help shape the future of their digital platforms. With a strong focus on consumer-centricity and a collaborative team culture, this is an opportunity to make a lasting impact in a fast-paced, growth-oriented company.

Job Description

  • Manage and optimize digital platforms (website, app) to enhance user experience, aligned with marketing and sales objectives.
  • Develop and execute digital content and communication strategies based on a deep understanding of user journeys and insights.
  • Lead performance analysis using KPIs and tools like Google Analytics to optimize usability and functionality of all digital activities.
  • Manage digital platform budgets and allocate resources effectively to maximize ROI.
  • Collaborate with external partners, including media, digital, and design agencies, to leverage their expertise.
  • Drive continuous improvement of digital performance through data-driven decisions and iterative optimization.



The Successful Applicant

  • At least 5 years of experience in digital marketing, specifically with digital platforms, web content development, and CRM/E-commerce optimization.
  • Strong technical knowledge of digital platforms, tracking tools (Google Analytics, GTM, etc.), and digital ad strategies (SEO, SEM).
  • Proven track record in leading digital platform transitions, operations, and performance optimization (website, app).
  • Exceptional project management and leadership skills, with the ability to collaborate with multiple stakeholders and drive initiatives forward.
  • Consumer-focused mindset with strong communication and analytical skills.



What's on Offer

  • Opportunity to lead impactful digital marketing initiatives within a globally recognized brand.
  • Competitive salary and benefits package.
  • Collaborative and supportive team environment with ample opportunities for professional growth and development.
  • Chance to work on cutting-edge digital projects and drive significant change in a fast-growing company.



Contact
Lien Nguyen
Quote job ref
JN-112024-6585647
Phone number
+81 3 6832 8657

Job summary

Function
Digital
Specialisation
Digital / Web Design
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Tokyo 23 Wards
Job Type
Permanent
Consultant name
Lien Nguyen
Consultant phone
+81 3 6832 8657
Job Reference
JN-112024-6585647
Company Type
Foreign Multinational
Work from Home
Work from Home or Hybrid

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.