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Digital Marketing Specialist - Global Luxury Brand
- Strategic role responsible for initiating strategic changes within company
- Looking for team-player, with demonstrated continual drive and commitment
About Our Client
Founded in the late 40's, this brand has been the face of luxury fashion and cosmetics industry since the 20th century. With strong elements of creativity and perfectionism, this brands goal continue to dominate the luxury landscape in to the future. Today they have flagship stores every major market, and operate as a publically traded company.
- Work closely with central & local marketing to plan digital media. Set clear objective and KPI to run PDCA cycle.
- Proactive support for the development of communication and traffic-driving activities in LINE / Facebook / Twitter
- Formulate and execute a clear yearly traffic strategy via performance media (SEM, Remarketing, and Affiliate) to establish online business (achieve sales target).
- Work closely with external agencies and internal marketing to develop online marketing plans.
- Use social analytic tool to monitor (listen) social voice to analyze the trend for industry and Dior. Make proposal for action.
- Traffic analysis by Google Analytic.
- Weekly / Monthly reporting (local and central)
The Successful Applicant
- Bachelors Degree from reputable university
- 5 years+ experience in retail/manufacturing industry with high SKU consumer products (cosmetics preferred but not required) and experience in digital business are mandatory.
- Online traffic analysis skill by using specific analytic tools.
- Basic office skill (Excel, Words, Power Point)
- Practical knowledge of SEM, Affiliate
- Japanese, fluent. English, business level proficiency (writing and speaking) required. Ability to speak French would be seen as advantageous
- Demonstrates Analytical and Logical Thinking. An individual who is action Oriented
- Strong communication skills to interact with diverse people and organizations
What's on Offer
- Global luxury fashion brand
- Stable sales, publically trade
- Beautiful office in central Tokyo